21CF Impact Week

Production Story

Filmiamo (formerly Luke Rafferty Visuals) was hired directly by 21st Century Fox to document its 2018 Impact Week, at various locations throughout the United States. Filmiamo deployed (3) 2-person video teams to LA, NYC and DC to document volunteer impact; and then, worked with 19 national FOX affiliates to gather footage from local news stations.

The video and social media coverage was a finalist for the 2018 Shorty Awards: Entertainment Industry. The campaign served to promote the initiative, and thank employees for their time and effort.

Following the impact week, Filmiamo collected and curated footage from all locations across the country and edited together a recap sizzle-reel.