JetBlue was thrilled to announce its new partnership with 88 Acres - where they began offering a healthy, allergy-free snack on its planes. They reached out to Filmiamo Productions (formerly Luke Rafferty Visuals) to tell the story of the partnership.
In a one-day production, our videographer flew to Boston, filmed at the 88 Acres production facility, traveled to their office to conduct interviews with the founders of 88 Acres and then captured b-roll of the 88 Acres team having a photoshoot onboard a JetBlue plane at Boston Logan Airport. After wrapping, the videographer walked a few gates down and flew back to Philadelphia.
Filmiamo worked directly with JetBlue to edit the video to introduce 88 Acres and the new partnership, and ensured that all deliverables met requirements for inflight entertainment. The video was used systemwide on JetBlue's inflight entertainment (seatback TVs), as well as social media channels
Videographer - Luke Rafferty
Editor - Luke Rafferty